Cadbury Wispa Bite: an aerated milk chocolate bar with a caramel and biscuit layer. Launched 2000 and discontinued 2003.

Cadbury Wispa Orange: an orange flavoured aerated milk chocolate bar. Launched 1994, limited edition. Cadbury Wispa Biscuits: a round biscuit with a layer of aerated milk chocolate, covered in milk chocolate. Launched in August 2014. Cadbury Wispa Gold Hot Chocolate: hot and frothy instant caramel flavoured hot chocolate. Launched in 2014. a b c Wallop, Harry (20 August 2007), "Cadbury plans Wispa revival", The Daily Telegraph, London, archived from the original on 12 October 2007 , retrieved 26 August 2007 Staff Writer (14 July 2014). "Burton's Biscuit Company launches Cadbury Wispa Biscuits". Talking Retail. Archived from the original on 25 January 2022 . Retrieved 25 January 2022.The bar returned on a permanent basis in October 2008. [15] Prior to the permanent launch of Wispa, for a limited time a Wispa McFlurry was available at McDonald's restaurants until 30 September 2008. [16] In 2003, Cadbury made Dairy Milk into a family brand by taking existing brands and marketing them as Dairy Milk sub-brands. As part of this change, the Wispa brand was phased out and replaced by "Dairy Milk Bubbly". [ citation needed] Web campaign prompts Wispa return". BBC News. 18 August 2007. Archived from the original on 1 March 2009 . Retrieved 26 August 2007. In 2003, as part of a relaunch of the Cadbury Dairy Milk brand, the Wispa brand was discontinued and the product relaunched as "Dairy Milk Bubbly". As part of the relaunch, the product was reshaped as a standard moulded bar (similar to other 'Dairy Milk' products) instead of a whole-bar count-line. [3] [4]

This was an integrated effort across the VCCP, bringing together VCCP London with the group’s global production studio Girl&Bear; and their digital product & service innovation company Bernadette who designed and built the online platform.Light - Have a job that involves long periods of sitting (office-based / driving) or are home-based and sitting for much of the day. Typical jobs: office worker, sales rep, bus/taxi/lorry driver. Cadbury Bitsa Wispa Sharing Tube: a tube full of little aerated milk chocolate pieces. Launched in Christmas 2014. Cadbury Wispa Gold: an aerated milk chocolate bar with a caramel layer. Launched in 1995, discontinued in 2003, [8] relaunched in 2009 temporarily but relaunched again in 2011. Cadbury Wispa Gold McFlurry: soft serve vanilla ice cream topped with Wispa pieces and caramel sauce. Launched in 2012 and 2023, after 11 years. This latest limited-edition launch is particularly exciting. Salted caramel is a top-five NPD flavour in chocolate and it’s also the highest performing flavour across all demographics in consumer testing in relation to Wispa. So we are very confident that this new bar will help retailers bring something relevant and exciting to confectionery shoppers this year.”

a b Berry, Steve; Norman, Phil (2014). A History of Sweets in 50 Wrappers. London: The Friday Project. p.109. ISBN 9780007575480.In 2007, helped by an Internet campaign by enthusiasts, the Wispa bar was relaunched, albeit for a "limited period". [2] In October 2008, Wispa permanently returned to shops in the UK and Ireland due to the chocolate bar's popularity during the previous limited period release. [5] Manufacture [ edit ]