sometimes I have pretty cool people stop by to share their thoughts on building a successful business. If you've seen someone launch online in a big way, they almost surely either learned from Jeff, or they learned from someone who learned from Jeff.

That’s why I created Product Launch Formula — to help you build that buzz and generate the excitement your offer deserves. Every Tuesday, I dive deep into the world of entrepreneurship with cutting-edge conversations with rock-star entrepreneurs, launch legends, as well as some familiar faces. Whether you’re launching a product, service, course, membership, or pretty much anything — a launch turns ordinary marketing into an event. Now this new, updated, and expanded edition adds over 100 pages of new material that covers what’s happening right now in the online business world. This has added millions to our bottom line and raised the valuation of our company immensely as day-one sales trumped all expectation.Whether you’ve already got a business or you’re itching to start one, this is a proven recipe for traction.

LAUNCH will become the source document and sole blueprint used by millions of businesses and entrepreneurs to promote their brands and products in the digital age. Business is a succession of launches—new products, projects, promotions, incentives, partnerships, etc.Since I first released my Product Launch Formula in 2005, I’ve had well over 10,000 people go through this coaching program. I originally released Product Launch Formula in 2005, and since then, well over 10,000 people have been through this training. But what really matters is what happened next – thousands of entrepreneurs used the book as their blueprint to launch their online courses, products, services, membership sites, books, artwork. The good news is, even though enrollment for Product Launch Formula coaching program isn’t open right now, if you sign up below, you’ll find out next time it is.